JOSEPH WARD

1856 - 1930

 Prime Minister from 6 August, 1906 to 28 March, 1912.

Prime Minister from 10 December, 1928 to 28 May, 1930.

 

Joseph Ward’s political career is notable for its succession of highs and lows, and for the fact that he showed far more administrative skill and creativity as a minister than he did as prime minister. He is the only prime minister to have been elected for two separate terms and in 2019 still holds the record for the longest period as a cabinet minister (23 years, 6 months). 

Although born in Australia, he was the first NZ premier or prime minister to speak with a distinct New Zealand accent, having moved to New Zealand at the age of seven with his family. They settled in Bluff, known then as Campbelltown. 

After engaging in a succession of jobs from his early teens (he finished formal schooling at 13), in a remarkable show of entrepreneurial talent by the age of 21 he had built several storage sheds on the Bluff waterfront with £800 lent by his mother and begun what became a life-long business enterprise initially specialising in wool, grain and animal skins. He acquired shipping and insurance agencies and began supplying the increasing number of small farmers with fertiliser and stock-feed. He quickly became a well-known local figure and while still only 21 was elected to the Campbelltown borough council. He was later elected to the Bluff harbour board and by the age of 25 became mayor. Two years later he was chairman of the harbour board. 

It was inevitable that the ambitious young man would eventually look towards parliament and indeed he was elected to the seat of Awarua in 1887, aged 31. In the house he was noted for his courteous demeanour and his 'bright and happy' style of debating. He was engaging, well dressed and accustomed to success. 

He supported the Stout-Vogel ministry until Stout was defeated and John Ballance’s Liberal party took office in 1891 at which point Ward was immediately elevated to cabinet as postmaster-general. A remarkable aspect of this stage of Ward’s career was that he unashamedly mixed his business and political roles, both conducted from his Invercargill office the door of which carried the nameplate “Hon JG Ward, Managing Director of JG Ward Farmers Association and Postmaster-General.” 

Ward’s impact on the postmaster’s portfolio was immediate. He predicted correctly that the use of postal services would increase if the cost of postage and telegrams were reduced and he eventually introduced the penny post. 

Richard Seddon took a immediate liking to Ward and when Seddon became prime minister in 1893 he appointed him colonial treasurer. He shone in this role as well, securing a cheap loan from London and making the money available to settlers for land purchase. 

However, it was at this point that Ward’s exceedingly promising career began to unravel – largely as a result of him spending more and more time away from his Invercargill office, either in Wellington or overseas. The lack of hands-on management of his business, somewhat undercapitalised in the first place, caused debts to mount and when they peaked at £120,000 his finances and, consequently those also of the Colonial Bank, were in serious trouble. He had also overstretched his resources by building Ocean Beach freezing works (highly profitable later as frozen meat exports skyrocketed) and his troubles multiplied when commodity prices slumped in London in 1894 and 1895. Many banks closed their doors. Ward sold his interest in the freezing works, and while in London in 1895 borrowed heavily to support the Farmers' Association and relieve the pressure on the enfeebled Colonial Bank. But in October 1895 the Bank of New Zealand, itself recently saved by government legislation pushed through parliament by Ward himself, took over the Colonial Bank. The new bank refused to accept liability for the bloated JG Ward Farmers' Association account, and the Association was soon in receivership.

By now Ward was facing bankruptcy himself, and also fighting an election campaign in 1896 against a strong challenger for his Awarua seat. He held the seat but lost his bankruptcy battle meaning he was obliged by parliamentary rules to immediately resign as a member. There was, however, nothing in the rules to stop an undischarged bankrupt from standing for parliament (this loophole was later closed) and he was re-elected immediately in the resulting by-election, with an increased majority. Later in 1897 he was back on the Harbour Board and in November elected mayor for a second term. His career was back in the ascendancy. With financial help from his wife and friends he was able to recover assets from the official assignee, to establish another mercantile business and to settle all remaining debts by the disposal of shares. 

Richard Seddon welcomed him back, this time as his deputy with the portfolios of colonial secretary, industries and commerce and, again, postmaster-general. Railways and public health were soon added. Notably absent (unsurprisingly), was the portfolio of colonial treasurer - a responsibility he regained only when he himself became prime minister. At this point he finally moved from Invercargill to Wellington. To top off his recovery from the dark days of 1896-97, he was knighted during the Duke and Duchess of Cornwall’s royal visit in 1901. 

Ward’s energy, innovation and optimism were fully restored (if indeed they were ever really lost) and he worked tirelessly for the next five years on all his portfolios. He recognised that railways, post and telephone services were vital to draw the country together, he improved health and sanitation and public servants were well treated with superannuation schemes introduced under his watch. 

But this second honeymoon, like the first, was also destined to end. The death of Richard Seddon on 10 June, 1906 elevated Ward to prime minister and, paradoxically, marked the beginning of another downward spiral. 

While Joseph Ward had tackled his multiple ministerial portfolios with an almost youthful enthusiasm and energy despite the fact that he turned 50 in 1906, stepping up to prime minister required him to lead a Liberal party which by now was becoming increasingly fractured between urban and rural factions. A major issue dividing them was land tenure. Rural voters wanted easier access to freehold land while city dwellers preferred the leasehold option which made land more accessible to those with limited funds. Ward tinkered with legislation which initially favoured the urban faction and then amended it to favour the freeholders. He ended with compromises which pleased nobody. He was equally indecisive over labour relations and tariffs. By now organised labour was represented by its own political entity although the Labour party did not assume its final shape until 1916. More of a threat were the rural MPs and voters who were considering forming a breakaway party. 

Despite all these complications Ward battled on. He functioned without any identifiable right-hand man and controlled his ministry with less consultation within and beyond the cabinet than his predecessors. But he remained popular with the general electorate, boosted by his dominating presence and penchant for the big occasion such as the visit to Auckland of Theodore Roosevelt’s “great white fleet” in 1908 (fortuitously, election year.) 

The 1908 election was the only clear victory in Ward’s seven years as prime minister. But the Liberal party was losing ground. Seddon’s final victory in 1905 had secured fifty-eight seats for the Liberals out of the total of eighty.  In 1908 their share dropped to 45 but the party survived with support from four independents and the Maori members. Labour won its first seat. 

From 1908 to 1911 Ward failed to show the administrative, political and populist skills that had been Seddon’s hallmark, nor did he have Seddon’s rough bonhomie. After a long delay Ward named his cabinet – a mix of all factions that commentators predicted would be impossible to manage. The ministry indeed lacked cohesion and the comradeship that marked both the Seddon and (later) Massey cabinets. 

The year 1911 contained two further election year “big occasions”: Ward’s trip to London for an imperial conference and the coronation of King George V; and the visit to New Zealand of Lord Kitchener whom Ward accompanied throughout the country with considerable pomp and ceremony. But this political theatre made him seem even more remote from the people. By now the main opposition led by William Massey had coalesced into the Reform party, supported largely by the rural community. Votes for the Liberal party fell again at the 1911 election – leaving both the Liberal and Reform parties with 38 seats each, including supporting independents. Four further members from the Labour/Socialist block were expected to support the Liberals in any confidence vote but in the event only three did so, leaving the Liberals hanging onto government by the slenderest of margins. But more significant was a strange promise made by Ward to those three left-wingers that, should the Liberals need their support, he would resign as prime minister to help them draw anti-Ward Reform voters to their side in their respective electorates. 

So Ward’s premiership came quietly to an end on 28 March, 1912 when he was called by the three independent members to fulfil his promise and resign. But the significance of the event was lost as more drama followed in July. A further vote of confidence was conducted and this time Massey’s Reform party secured a majority after some key independent members, including future prime minister Gordon Coates, changed sides. The Liberal party collapsed in a quiet whimper. The changing demographic of the electorate was making it increasingly difficult for one party to cater for all factions although the Liberal party had managed to do this for nearly 21 years. 

Ward’s political life of highs and lows was far from over. The bumpy ride from energetic cabinet minister to bankruptcy; deputy prime minister and prime minister to the 1911 election disaster and his 1912 resignation were all followed by yet another surge in his fortunes. Miraculously the Liberal party kicked back into life and in 1913 Ward was back leading it. The party came close to unseating Massey in the 1914 election and Ward joined Massey in a national wartime ministry in 1915. Although opposition leader he was made minister of finance in the combined ministry and was seen (at least by himself) as a near-equal to Massey. 

Then yet again Ward’s fortunes changed. In the 1919 post-war election he lost his Awarua seat, having held it for 33 years. But despite this major setback he kept his political flame burning, contesting the Invercargill seat in 1925 and winning his way back into parliament as the sole Liberal member. Meanwhile as the country headed towards the 1928 election a political entrepreneur was busy setting up a new party (United) made up of remnants of the Liberals and other ambitious individuals, targeting votes from business-oriented city-dwellers and determined to undermine and bring the sixteen year Reform ministry (led since Massey’s death in 1925 by Gordon Coates) to an end. The venerable 72 year old Joseph Ward was invited to lead the new party into the 1928 election. United failed to win outright but with support from Labour and several independents, the Coates government was defeated in a confidence motion. United, with 27 seats, was granted the right to lead a minority government. Thus Joseph Ward became prime minister for the second time. The pendulum had swung back in his favour yet again.

The irony of Ward’s victory was that his campaign was given massive impetus by a speech in which he misread his notes and promised to borrow seventy million pounds to stimulate the economy when in fact the actual figure was seven million. Needless to say, he could not fulfil his promise and the ministry was a failure. His health deteriorated and he was eventually persuaded to resign on 28 May, 1930. He was replaced as prime minister by United deputy leader George Forbes. It was the final act of his roller-coaster career.

He remained in cabinet until his death on 8 July, 1930

Ward’s most successful and influential period was his early years as a cabinet minister. In the higher office he lacked the skills needed to manage a diverse cabinet and serve an increasingly diverse electorate. He will be remembered as the final vestige of the extraordinary Liberal party era which effectively came to an end with the death of Richard Seddon in 1906.

He was interred in Bluff on 14 July, 1930.

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